Business leaders – don’t worry if you’re not the life of the party
"Charisma is a distraction to good management. You don't need to have the personality of a Steve Jobs, Richard Branson or Jack Welch to lead a business. Most successful businesses are run by people who are quiet and persistent," said Mark Faust, President of Echelon Management International, based in Cincinnati. He has been consulting with CEOs on strategy and effectiveness for more than 25 years.