In Box: MindStorm for business leaders

The New Zealand Telecommunications Forum (TCF) is bringing world-leading business and technology speakers, including ‘big data’ expert, to speak at its inaugural business leaders’ conference, MindStorm, on April 18, 2013.
The TED-style conference, at the Auckland Viaduct Events Centre, will focus on the opportunities for New Zealand business from innovation in technology in an increasingly digital and mobile era.
International speakers David Selinger, Allison Cerra and Tim Longhurst will present alongside local thought-leaders including Red Eagle Corporation CEO Tony Falkenstein and Victoria University of Wellington professor Shaun Hendy.
Selinger, CEO of Rich Relevance, is world-renowned expert in the field of eCommerce data analytics. When leading Amazon’s data mining and personalisation team he increased Amazon’s profit by over US$50 million, setting the industry standard for personalisation.
Cerra, vice-president of marketing and communications for Alcatel-Lucent, and co-author of The Shift: The Evolving Market, Players and Business Models in 2.0 World, is specialist in emerging end-user broadband trends and helping organisations realise the market potential for next-generation services. 
Futurist Tim Longhurst is an authority on innovation and corporate strategy. 
Hendy is professor of computational physics at Victoria University of Wellington, deputy director of the MacDiarmid Institute for Advanced Materials and Nanotechnology, and an industry and outreach fellow for Industrial Research. Hendy was chosen by the late Sir Paul Callaghan to continue his writing on innovation, and has been honoured for his work on the links between science, technology and economic prosperity
Tickets to the event can be purchased online at www.mindstorm.co.nz  for $495+gst. 

• NZ Management magazine’s April issue is the Technology Special with lead feature on big data and the issues and opportunities for New Zealand business. M

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