Executive Pulse : Yes to tax reform

• Nearly eight out of 10 New Zealanders think the country’s tax system needs reform.
• Nearly seven out of 10 want the 12.5 percent and 21 percent marginal tax rates reduced for those in the bottom two income groups.
• Some 65 percent think the current tax system is unfair or very unfair.
• Most oppose raising GST to 15 percent (62 percent against, 22 percent for) and bringing in new land tax (50 percent against).

Should top tax rates for personal income, companies and trusts be aligned?

Rating – Single Answer Only
Strongly support 20%
Support 36%
Neutral 20%
Oppose 7%
Strongly oppose 4%
Don’t know 11%

Source: Shape NZ. February 2010. Commissioned by the New Zealand Business Council for Sustainable Development. Results based on the views of 2281 respondents nationwide. Responses weighted by age, gender, ethnicity, employment status, personal income and party vote 2008 to provide representative population sample. The maximum margin of error +/- 2.1%.

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