SAVVY : Bookcase – Better Business Writing on the Web

• Rachel McAlpine
• CC Press
• $49.00

Used as text book by the Open Polytech, Better Business Writing on the Web positions itself as the new tool for radical overhaul of business writing. Claiming to be firmly grounded in today’s real world of business, government and education, the danger with book like this is how quickly it can become out of date. The book covers headlines, summaries, links, photos and different styles of writing. It looks comprehensive but I’m afraid any book that talks about the feng shui of online content screams ‘fad’ to me.

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