Engaging customers today requires commitment from the entire company – and redefined marketing organisation.
How they see it: Three senior executives on the future of marketing
Virgin Atlantic Airways CEO Steve Ridgway, American Express CMO John Hayes, and Yahoo! Research scientist Duncan Watts on staying ahead of the changes rocking the world of marketing.
The Privacy Commissioner has announced his intention to issue a Biometrics Code, has released the Biometric Processing Privacy Code for consultation and is calling for submissions on the draft code
Imagine walking into a store, picking up your items and paying just by looking at a screen. This is already a reality in China thanks to facial recognition payment technology.
It’s a natural human reaction to feel like a victim when change is thrust upon us. A test of character is how quickly you move through the victim stage to
